🎨 TOP Marketing Tools #201

All your photo editing tools in one app. The AI-Powered financial superhero. Screen recordings in minutes.

Author

Gio Fabris
November 18, 2025

Read time: 3.5 minutes



Hey! 👋🏼 It's Gio and this is Ultimate Tools — the newsletter that brings you the best digital marketing tools and websites every week.

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Thanks to our sponsor (Roku) for keeping this newsletter free for all of you! 🤩

Shoppers are adding to cart for the holidays

Peak streaming time continues after Black Friday on Roku, with the weekend after Thanksgiving and the weeks leading up to Christmas seeing record hours of viewing. Roku Ads Manager makes it simple to launch last-minute campaigns targeting viewers who are ready to shop during the holidays. Use first-party audience insights, segment by demographics, and advertise next to the premium ad-supported content your customers are streaming this holiday season.

Read the guide to get your CTV campaign live in time for the holiday rush.

💡 Top 3 Tools of the week

AFFINITY (by Canva)
GRAPHIC DESIGN

A powerful all-in-one app for design, photo editing, and layout — without the creative limits or high costs. Now includes AI features for Canva Pro users to streamline your workflow.

💸 Pricing: Free.

🌐 Website: www.affinity.studio

NUVIO
ACCOUNTING

Your AI-powered CFO. Track income, expenses, and cash flow effortlessly—while getting real-time insights and forecasts to grow your business.

💸 Pricing: From $19/month.

🌐 Website: www.nuvio.io

SCREEN STUDIO
PRODUCTIVITY

A screen recorder for macOS. Create engaging screen videos with smooth motion, clean UI, and built-in editing tools — perfect for tutorials, product demos, social media videos and content creation.

💸 Pricing: From $9/month.

🌐 Website: screen.studio

🤯 Extra Tools & Websites

Lifetime Deals

Pay once. Use forever. 💸

  • Dart: Plan project tasks, build timelines, and collaborate with AI agents on one intuitive platform. $59 lifetime.

  • Yapper: Generate viral-worthy videos and images using top-performing AI models and trending templates. $49 lifetime.

  • Consolto: Answer questions, schedule meetings, and launch calls with this customer platform. $59 lifetime.

💊 Marketing Pills

Latest news and trends from the web

🚀 The Creator-First Holiday Marketing Guide for brands

🪨 Why your 2026 Marketing Strategy should lead (not follow) your technology choices

⛓️‍💥 The Quid Pro No method of Link Building

🎵 How TikTok is rewriting the soundtrack of music discovery

🚦 AI sends 1% of website traffic – and most of it is from ChatGPT

🤐 The quiet positioning mistakes that kill growth

☃️ Meta shares tips on how to maximize your Holiday Campaigns

📚 # The book of the week: How to Change Your Mind (Michael Pollan)

🎥Video of the week

She Wasn't a Chef, But Built Brooklyn's Most Beloved Café

We're done for this week. That was quick and painless, wasn’t it? 😎

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Take care!

Gio.

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