Hey! 👋🏼 It's Gio and this is Ultimate Tools, the newsletter that recommends the best digital marketing tools on the market every week.

First of all, happy 2023!

After a few weeks of well-deserved rest, here we are again, with tons of new tools to discover and super interesting marketing news. 🤩

Before we begin, I wanted to give a personal welcome to the 1,000+ new members who have joined UT. In the last few weeks, we have grown so much!

If you are one of them, don't forget to add the email [email protected] to your contacts. 🙌🏼

Now, let's move on to serious stuff.

In the last newsletter of the year, I left you with an amazing list of the 15 best marketing tools of 2022 (if you haven't read it, take a look at it).

This year can't be any different. So let's start with other 3 incredible new tools!

REWIND
AI

Imagine a search engine on your computer where you can look up everything you have seen, heard, said, or read in the past. Sounds too good to be true? Check out Rewind!

🚀 What is it and how does it work? Rewind is a search engine for macOS that allows users to search and find anything they have previously seen, read, or said on their computer.

You’ll simply have to open Rewind and type in your query: the app will literally allow you to travel back in time, showing you everything you have previously seen or read that included the word or sentence you are looking for.

Your session recordings are stored locally on your PC (only you have access to them) and compressed nearly 4,000 times, so you can save years and years of logs in very little space.

💡 Who is it for? Those who often need to search and find items seen or read in the past.

💸 How much does it cost? You can try Rewind free for 30 days, after that, it will cost $20 a month.

🌐Website: www.rewind.ai

PIKA
GRAPHIC DESIGN

Use Pika and create the perfect mockup for your digital product: choose the ideal template to best frame your screenshot.

🚀 What is it and how does it work? Pika is a graphic design platform that allows users to create realistic and user-friendly mockups using different templates.

You’ll be able to capture screenshots of your website directly from Pika, and also choose from one of several digital templates to make your mockup realistic and visually pleasing: iPhone, iPad, PC, Mac, tablet, website, and more.

Once selected your image and template, you will then be able to edit the result to your liking, adding text, watermarks, colors and more.

💡 Who is it for? Graphic designers, programmers, app developers, SMMs and anyone who needs to create mockups with screenshots.

💸 How much does it cost? You can use Pika for free or sign up for a premium subscription ($12/month) to have access to all Pika’s features.

🌐 Website: pika.style

POTENTIAL
PRODUCTIVITY

Download Potential, set up your daily habits and commitments, and let the app help you not forget anything!

🚀 What is it and how does it work? Potential is a productivity app to keep track of habits, commitments and goals.

Thanks to the integrations with third-party apps and services, you’ll be able to easily achieve your goals for the day right from the app. And, if you really don't have the time, the Fallbacks feature will at least allow you to complete the same goal in a smaller form (e.g., with a quick workout).

With the Accountability Buddy feature, you’ll also be able to connect with your friends to make sure everyone achieves their goals for the day.

💡 Who is it for? Those who would like to be more productive and keep track of habits and commitments.

💸 How much does it cost? You can use the app for free or purchase a monthly (€ 4.99) or annual subscription (€ 50.99).

🌐 Website: potential.app

💊 MARKETING PILLS

Latest news and trends from the web

📈 How to use ChatGPT to automate Market Research.

🤖 20 ways to leverage ChatGPT in your SEO activities.

🕦 The best time to post on TikTok in 2023.

🧠 AI Vs. AI Detection Tools: real-life testing.

💰 Finding your first users without spending on ads.

📚 Book recommendations by celebrities & experts.

📲 How to get more likes on Instagram in 2023.

🙋🏼‍♀️ 40 questions to ask yourself every year.

BOOK OF THE WEEK

Range: why generalists triumph in a specialized world

“We learn who we are in practice, not in theory.” ― David Epstein

Contrary to what we are led to believe, it is often generalists, not experts, who achieve success and excellence in their field. So who are these generalists? Those who have found their passion later in life, who have changed their path many times, but who at the same time are more agile and more creative than others. In this compelling book, David Epstein explains why we should reevaluate the much frowned upon inefficiency.

VIDEO OF THE WEEK

9 Passive Income Ideas - How I Make $27k per Week

We're done for this week. That was quick and painless, wasn’t it? 😎 Don't forget that you can find all the tools on our website.

👉🏼 Do you want to sponsor a tool, book, event, podcast, service, or any other marketing tool? Click here.

The Ultimate Tools newsletter is constantly evolving. Recommendations, constructive criticism, and feedback are always welcome. If you want to share your opinions please don’t hesitate to reply to this email - I personally read all emails!

Gio.